FOUNDED 
1986
SIZE 
8,200 Employees
LOCATION 
Elmsford, NY

How to pull off the perfect party every time — at 850 locations nationwide.

Retail is detail, as the saying goes, and for executives at Party City, an app built on Salesforce App Cloud provides them detailed KPI data and virtual photographic walk-throughs for all 850 of their North America store locations.

“Now it’s all in the cloud and accessible through the app on their phone. For the first time, they have instant access to all key metrics needed to control and manage profitability of each and every store. And the data is up to date and consistent.”

- Steve Skiba, CIO

The
business
challenge

The business challenge

To keep track of what was happening at their stores, PartyCity executives used to lug around binders with financial data during store visits.


“Now it’s all in the cloud and accessible through the app on their phone. For the first time, they have instant access to all key metrics needed to control and manage profitability of each and every store. And the data is up to date and consistent,” said Steve Skiba, CIO.


Field management and executives can make decisions on the fly about real estate, store design and floor plans, payroll roster, salaries, and hours to improve the overall financial outlook of each store, according to Skiba.

100+

top executives using the app.

850
STORES

in North America.

Featured App

The real value is the cloud-delivered data and the app’s view into that data. With five years of each store’s detailed financial information, sales by Plan-OGram, and annual financial statements instantly available, executives have access to the information needed to drive their business in today’s fast-paced retail environment. Gregg A. Melnick, Party City’s president, proved to be a champion of the app in its development phase and continues to serve as a creative force behind its design and functionality. Skiba’s team has released new functions in the app every 30 to 45 days in a series of sprints over the course of two years.

 

A total of approximately 100 executives, from the CEO down to district and regional managers, rely on the app for daily views of retail operations. Plans are in the works for expanding the app to the wholesale side of the organization.

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